CLIENT PRODUCT LAUNCH VIDEO
Mobilityways, Liftshare Group
We put together this video for a client to announce their new software. The challenge with most videos about software is getting across the key selling points about the software without overloading the viewer with lots of information and jargon.
In this video we decided to get key members of the team in front of the camera to discuss the benefits of using the software they have created. The pieces to camera were filmed in their office in Norwich and b-roll shots were shot in and around the city centre.