CLIENT MISSION STATEMENT
Mobilityways, Liftshare Group
Every business has a mission statement, Mobilityways approached us to create a video for them to explain what their's is.
To start, we compiled together a series of stock footage and increased the contrast, added a CRT filter to make it look like it was coming from an old TV, added some glitch transitions to really emphasise the dystopian current state of the environment.
Then we added the footage we shot of the CEO talking about the company's mission, added our drone shots of A11 to add some scale and transition. Then we inserted some additional sound effects to make the b-roll a bit richer.
To finish we added the colour grade, musical score and added stems to match the pacing and narrative of the video.
The result... a POWERFUL video message that has more impact than just sending out some text and a few stills.